Motorway House

Motorway House

AKA GRUB CITY

GRUB CITY© IS A CITY IN FLUX – A CITY ON THE MOVE.                
GRUB CITY© IS ALWAYS DIFFERENT.

In 2027 the Dutch Government came under severe pressure by virtue of an unprecedented population explosion and its resulting demands, combined with an acute shortage of land. In response, it introduced the Land for Farms initiative. This decreed that all available land be made available for food production. Part of this initiative (law 1.2 paragraph 3) stated that all buildings adjacent to the Dutch motorway corridors should not be fixed but rather operate along a series of elevated rails thus releasing Vergeland© for the agriconomy.

Instrumental in enacting this initiative was the Grub© technology, pioneered in 2008 by Herb Grub of Eindhoven. The resulting Grubs© are State owned live/work units leased to operators. Whilst their primary purpose was to free up land it had the added benefit of facilitating the efficient flow of traffic on the Dutch motorway system. The Grubs’ movements are strictly choreographed by Grub Central.

This Project was submitted to the Dutch Minister of Transport, Public Works and Water Management’s Snelweghuis Competition (The Motorway House: Living in the Fast Lane) which invited proposals for how motorways might be used in the year 2030
Competition Result:The proposal was placed in the final ten, gained an Honourable Mention and was exhibited around Europe.

The Jury Assessment:
“The jury saw this entry as an extremely detailed scenario. The notion of combined vehicle/food processing machines is fascinating, as is the fact that they would be controlled by a sort of ‘Big Brother’. The effect is strongly reminiscent of the 1960s and the ‘futuristic’ products of the DAS brothers. Basing themselves on the tradition of visionary designers, the question arises, however, of what kind of world the entrants are offering here. The designers’ decision not to comment on whether they intend this as a strip cartoon tinged with humour or as a frightening vision of the future is probably deliberate. The jury awarded this entry an Honourable Mention”.

GALLERY